Intel // #SmartestBrain

Client: Intel
Agency: mcgarrybowen SF
Year: 2019

There are people online who are donating their brain power and their time, sharing their knowledge to make the world a smarter place. We created this campaign to celebrate people like Dr. Lucy Fortson, Ryan Merkley, and Mike Porath and gave them all a laptop powered by the smartest brain for your PC – the Intel® Core™ processor.

In addition to the laptop we’ve commissioned custom art to visualize the intelligence these people share (pictured below). Check out the project here.

CREDITS

CW: Will Martin
AD: Hannah Gilbertson
ACD: Nick Zacher & Jiangzi “Tanny” Tan
CD: Brian Shown

Artists from left to right: Kari Moden, Cassandra Fountaine, Edu Fuentes